Graphenstone UK, the paint brand with a uniquely low carbon footprint, has appointed Lucas Moreira as its new Head of Marketing, overseeing Graphenstone's marketing output.

The role at Graphenstone is the latest step in Lucas's 20-year career and one which has seen him not only develop a comprehensive rebrand and implement a cutting-edge digital marketing strategy for Mylands Paints, and helping to establish Mylands Europe, but also develop the DuSpec.com specification platform for Dulux during his tenure.

Graphenstone UK Founder Patrick Folkes says: “Our search for a new marketing director produced a competitive field of candidates. Lucas has many years of experience in the paint and coatings sector, having previously worked for Mylands and Dulux. His extensive industry knowledge and experience will be an invaluable asset in helping take our brand and business to the next level. Lucas joins us at an exciting time; our growth over the last three years has been exceptional, with the company now one of the leading go-to names for decarbonising and smart-tech paints. He will complement our existing team extremely well as we look towards the next stage of Graphenstone’s growth.”

Lucas will focus on a people and planet-first approach, and further amplify Graphenstone’s ecological attributes helping forge strong relationships with those specifiers, architects, designers and retailers looking for best in class products that put health and wellbeing at the heart of their projects.